Web Development for A Dental Office

gentile dental

The Challenge​

Situated in Glen Ellyn, IL, Gentile Dental is a family-owned dental practice specializing in dental hygiene services. Acknowledging their expertise in dental care rather than web development, Gentile Dental reached out to Point of Action Marketing for the creation and development of their inaugural website.

The Strategy

As Gentile Dental embarked on their maiden website venture, extensive deliberations took place concerning the website’s aesthetics, ambiance, and structure. Point of Action Marketing formulated an expedited strategy to ensure a swift website launch, while simultaneously crafting content abundant in relevant keywords and optimized for SEO performance.

dentist office

Web Development Strategy

WordPress Website Development

Employing our expertise in web development, Point of Action Marketing embarked on the creation of a WordPress-powered website. With a meticulous approach to design and functionality, Point of Action harnessed the flexibility and user-friendliness of the WordPress platform to craft a dynamic online presence for the brand. The result was a seamlessly navigable website that not only reflected Gentile Dental’s ethos but also provided visitors with an engaging and informative experience. Through their adept WordPress website development, Point of Action Marketing successfully translated the dental practice’s identity into the digital realm, fostering a strong online foundation for Gentile Dental’s growth and accessibility.

Website Maintenance

To ensure the ongoing optimal performance of Gentile Dental’s online platform, Point of Action Marketing took charge of monthly website management. This comprehensive service encompassed regular updates, security enhancements, and content optimization, all aimed at maintaining the website’s functionality and security. By consistently monitoring and refining the site’s performance, Point of Action Marketing not only upheld a seamless user experience but also allowed Gentile Dental to focus on their core dental services while leaving the technical aspects of their online presence in capable hands.

Content Strategy

\Crafting a compelling online narrative for Gentile Dental, Point of Action Marketing devised a meticulous content strategy. This strategy centered on producing engaging, informative, and relevant content that resonated with the dental practice’s target audience. Through a harmonious blend of dental insights, patient testimonials, and educational materials, Point of Action Marketing strategically positioned Gentile Dental as a trusted source of oral health expertise

Search Engine Optimization

Elevating Gentile Dental’s online visibility, Point of Action Marketing implemented a comprehensive SEO strategy. This involved meticulous keyword research, strategic on-page optimization, and technical enhancements to ensure the website’s search engine performance. By aligning the website’s content and structure with industry-relevant keywords, Point of Action Marketing successfully secured a higher ranking on search engine results pages. This strategic approach not only attracted a more targeted audience but also positioned Gentile Dental as a reliable solution for dental care needs.

what our client has to say

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