Strategy & Process
We create email marketing roadmaps by creating campaigns that represent the brand strategy and overall email marketing goals. This is all inclusive from campaign ideation, content development, design and reporting.
Email automation has a great ROI as it requires very little maintenance once it is setup. Automation can be in many forms such as a Welcome Series, Thank You Submissions Series, Abandoned Carts, etc. Automation is critical for email success as it tends to have a higher engagement rate than any other email marketing tactics.
Platform Setup & Data
We assist with making a tool set recommendation based on your email marketing goals, setup of the tool & can help with auditing existing email strategy peformance.
Some clients just require the assistance of getting some initial email designs completed that their team can then follow. We can help setup email designs that represent the brand and are optimized for click and open rates.