How to Setup & Use Microsoft Clarity
Dani Eilers2021-01-31T14:04:07-06:00What is Microsoft Clarity Microsoft Clarity is positioned as a free tool that allows users to setup heatmaps and user recordings for their
Internal Site Search Optimization – Have the right tools?
Dani Eilers2020-08-23T14:46:11-05:00We find many clients are using an internal site search tool that came default with the website platform they are using. This is
Analyzing Your Website User Experience on a Budget
Dani Eilers2020-07-10T13:55:35-05:00You realize your website is a tool and you have a feeling the experience could be better, but how do you tackle improving
A Customers Journey: The Fulfillment & Engagement Phase
Dani Eilers2021-03-30T14:51:11-05:00It is common to think the job is done once a user has converted by filling out a lead form or perhaps purchasing
A Customers Journey: The Point of Action Phase
Dani Eilers2020-06-25T13:41:39-05:00The mid point of the user journey is the Point of Action phase. This is where your audience is ready to act, but
A Customers Journey: The Consideration Phase
Dani Eilers2020-07-10T13:56:29-05:00In this second phase of the user journey, a potential customer has now become aware of your brand/company but is not yet ready
A Customers User Journey: The Awareness Stage
Dani Eilers2020-06-04T08:34:10-05:00The first phase of the user journey is the Awareness Stage where customers are experiencing your brand for the first time. If you