How to Setup & Use Microsoft Clarity
How to Setup & Use Microsoft Clarity What is Microsoft Clarity Microsoft Clarity is positioned as a free tool that allows users to setup heatmaps and user recordings for their websites, but this tool has so more tools and data points to benefit a marketer, web developer or anyone who is interested in learning more […]
Setting Up Google Analytics 4
Setting Up Google Analytics 4 Google Analytics 4 is now available which has deeper insights, enhancements on data collection, machine learning and more. Google is recommending creating this new property to run in parallel with your current Google Analytics implementation as although the older implementation will be available (for now), Google Analytics 4 will be […]
Google My Business Optimization
Google My Business Optimization Become Visible! Google My Business can be a powerful search engine optimization tool especially due to the amount of space paid ads are taking at the top of search engine results. For Google My Business optimization, you will want to focus on some key areas of the tool from both a […]
Google Analytics Basics
Google Analytics Basics Get to Know Your Data We often bring on clients that have existing Google Analytics accounts that weren’t set up optimally to make accurate data-driven decisions. This blog on Google Analytics basics will outline some initial steps to vet against your current configuration and assumes you already have an account created. If […]